Sustainability in Advertising Roundtable
Wed, 19 Jun
|UK Advertising House
Engage in casual conversations and build lasting relationships with leaders from around the globe at our regular meet- ups during Cannes.
Time & Location
19 Jun 2024, 15:00 – 16:00
UK Advertising House , 45 Bd de la Croisette, 06400 Cannes, France
About the event
It’s no secret that the advertising industry has been blamed for promoting unsustainable consumption over the years. However, our industry has long prided itself on driving instrumental change, and we now stand at a critical juncture where the urgency for sustainability has never been more pronounced. According to a recent IPA survey, people working in UK advertising are more worried about the worsening climate crisis and the impact of advertising on climate change than the general UK public. Initiatives like Ad Net Zero highlight our industry's commitment to decarbonising the production, distribution, and publication of advertising.
This roundtable discussion with thought leaders, industry experts, and change-makers will explore how our industry can transform into a powerful force for positive environmental and social impact to reshape the way we work and redefine the narratives we create.
Register your interest via the link below.